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Nilufer Yanya's Alter Egos Letting Loose in Vegas Cityscape

The music video for 'In Your Head' by British-Bajan-Turkish singer-songwriter and ultimate babygurl Nilüfer Yanya is a second production GiF created with Nilufer's in-house director Molly Daniels. It was one of those shoots were small team pulled all their energy together, working tirelessly in 40 degree heat of Nevada desert all the while having the best time of our lives. Shot on 16mm camera by one-to-watch DOP Sonja Tsypin, the video 4-split visuals talk of a different elements of one's character. The relationship between the director and artist is an intimate one and it shows in the honesty and trust in which Yanya lets herself to be portrayed by Daniels. Nilufer further mused on the topic:

"Sometimes my mind plays tricks on me and I get trapped. There’s the things I need disguised as things I think I only want, things I think I’m choosing out of choice not necessity," said Yanya in a press release. "Sometimes this only becomes clear in retrospect, or maybe it will never become clear. Some people may call that being paranoid. I think that’s what I wrote the song about , but what’s interesting to me, and what I think I was trying to get at, is the illusion of freedom.”