This playful music video follows the band on a sofa gliding down a London street, while everyday life unfolds around them. The video turns the ordinary into something warm and cinematic as Fiona Jane Burgess brings her ability to find magic in the mundane.
Directors Quote: “It’s always such a pleasure to work with a band who know what they want and are incredibly collaborative to work with. From the moment I heard the track, I knew it was a special song and the video had to be equally mesmerising and captivating and epic. The lyrics are so visual too, so it was really about how to bring those lyrics to life and interpret the world of the song.
When I first listened to the song, I imagined travelling somewhere on a train or a bus, watching the world unfold from my window seat. That’s the feeling that inspired this idea — the feeling of sitting back and travelling past scenes on a summer’s day, only this time it was on a sofa :)
This shoot was ambitious in scale but the idea was to make it look effortless. I wanted the sofa moving out of the living room set to look seamless, as well as the characters and scenes to feel like they were capturing the big and small celebratory moments, from the life-changing euphoria of getting married or the adrenaline rush you get from watching the footy with friends, to kids performing a TikTok dance routine or eating an ice cream. The band also had lots of ideas about the scenes and if you look closely there’s lots of easter eggs in there which point to different lyrics in the songs off their album which is fun — it’s a bit like Where’s Wally!
I always wanted to do everything in-camera and not on a green screen, so we shot on various residential and commercial streets in North London and built a real-size living room in the middle of the street and had a 200ft track with the sofa rigged onto it.
We shot everything in one day on 16mm with 65 extras plus the band and sofa scenes and very temperamental weather which kept changing throughout the day, which the camera crew did a very good job at embracing!
It was a brilliant shoot and process overall and I couldn’t be prouder or happier to have played a part in helping to bring this song to life.”
— Fiona Jane Burgess
Label: Columbia Records @Columbiarecords
Director Visual Content: Kat Cattaneo @Kat_catt
Commissioner: Michael Lewin @Michaelclewin
Marketing: Polly Whittington @withigram
Management: Eilidh Fraser
Digital: Yazz James
Digital: Caitlin Fine
BTS: Harriet Bols @Harriettkbols
Directors Rep: @handsvideo_
Director: Fiona Jane Burgess @Fionajburgessss
Production Company: SMUGGLER @smugglersite
Managing Director*: Fergus Brown @Fergusb1
Managing Director*: Lucy Kelly @_lucy__kelly_
Executive Producer: Elizabeth Doonan @Elizabethdoonan
Executive Producer: Joel Spencer @Jspenc_r
Producer: Sidney Arthur @Squidneyarthur
Production Manager: Izzy Davis @Issydavis
Production Runner: Lily Carpenter @Lilyyrae_
Location Manager:* Rupert Bowkett @Bowkett
Location Assistant: Jazz Jamieson
1st AD: Rawdon De Fresnes @Rawdster
2nd AD: Jennifer Addo @Jay.Amona
3rd AD: Sam Barnham
Runner: Marlon Reynier @Marlonrishondala
Runner: Honey Macdowall @Honeymacz
Runner (Work Exp): Walt Scott @Wultuh
Runner (Work Exp): Issy Dennis @Issycharliedennis
Dop: Harry Wheeler @Harry__wheeler
1st AC: Phillip Heron
2nd AC: Jack Ferrari-Plumbridge @Whenswrap
2nd AC: Luke Gurney @Luke_gurneyy
Central Loader: Cas Broad @Casbroad
Key Grip: Rob Barlow @Feral_rob And @Feralequipment
2nd Grip: Paul Mammone @Paul Mammone
3rd Grip: Tobias Schoneveld @Mr.Tobez
Grip Trainee: Mélanie Barbieri
Work Experience: Will Barlow @Barlowfilmanddesign
Camera Car Driver: Dimitri
DLP Tech: Daniel Lobo-Pires
Video Playback: Remy Trafford @Remtraff
Gaffer: Simon Ingram @Simoningram9
Electrician: Dom Cichy
Electrician: Tim Neill @Tim0thyneill
Electrician: Will Curley
Trainee: George Burke
Production Designer: Max Randall @_maxrandall
Art Director: Georgia Rose Fairman
Art Assistant: Elin Taylor @Elinmtaylor
Art Assistant: Marcus James @Marcusleejames
Art Assistant: Dougal Burgess
Art Assistant: Josh Hooper
Art Assistant: Jude Lilley
Wardrobe Stylist: Lulu Bullock @Lulubullock
Wardrobe Assistant: Elliott Bulman @Elliott_bulman_
Wardrobe Assistant: Ellen Green @Ellengreen._
HMU Artist: Natasha Lawes @Natashalawes
HMU Assist: Sophie Gia Moore @Sophiegiamoore
HMU Assist: Anya Mcdevitt @Anyamac
Wa Stylist*: David Gary Moore @Gary_david_moore
Wa Stylist Assist: Leonor Carvalho
Wa Stylist Assist: Anna Luisa Di Lauro @Annaluisadilauro
Wa Make Up: Anna Payne @Annajpayne
Wa Make Up Assist: Francesca Leach @Francescaleachmakeup
Wa Hair: Yumi Nakada-Dingle @Yuminakadadingle
Wa Hair Assist: Motoharu Iwaizumi @Mthr0905
Movement Direction: Joe Grey Adams @Joegreyadams
Medic: Nigel Britton
Catering: Bowes Cafe @Cafebowes
Film Stock: @kodak_shootfilm
Film processing and scanning: Kodak @kodak
Casting Director: Jinjo Casting @jinjo.me
Assisted by: @cchehe @abbieedouglas @opisoloco
Offline Edit: OkayStudio @okaystudio
Editor: Jo Lewandowska @jo_is_editing
Edit Assist: Michelle Koops @michelle.editor
Edit Producer: Athene Aristocleous @athenexenia
Online edit by Monty Chaudoir @Monty_corp
VFX by Denis Reva @denis.reva_
Conform by Fin Melluish @finmelluish
Colour/Grade by Dante Pasquinelli @dantegiani
BTS Photography: Oliver Chanarin @oliverchanarin